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Mythbusting Common Compostability Claims
Package Design

Mythbusting Common Compostability Claims

As of now, only about 185 cities in the U.S. pick up food waste at the curb for composting, but fewer than half of those accept compostable packaging. Does that mean that this packaging shouldn’t be considered by brands and small business owners when looking to move towards greener packaging?
The Future is Flexible Packaging
Package Design

The Future is Flexible Packaging

Flexible packaging is one of the fastest growing segments in the packaging industry. It is defined as any packaging that can readily take the shape of the product inside and combines the best qualities from a variety of different package formats. Flexible packaging provides a multitude of benefits to the Consumer Packaged Goods industry, driving more brands to choose flexible over rigid for their packaging needs.
The Power of Personalization
Package Design

The Power of Personalization

By 2025, personalization will have become the most effective way to target consumers. Learn the industry's greatest tips and tricks to transform your customer experience into something unforgettable.
It's What's on the Inside that Matters... Or Is it?
Package Design

It's What's on the Inside that Matters... Or Is it?

At GPA, collaborating with global brands and manufacturers allows us to stay on top of evolving market demands for innovative products. In the luxury packaging world, there are a series of design processes that, in our opinion, are becoming hot trends within the industry therefore driving some of our newest product offerings.
Finally – a plastic-free blister pack
Package Design

Finally – a plastic-free blister pack

One of the world’s most widely used forms of packaging – the blister pack – can now be made totally in paperboard. Two major benefits are reduced environmental impact and less consumer rage and self-injury. Blister packs are made to hang on a holder in the retail store and often consist of a paperboard backing plus a moulded transparent plastic front section to display the product to the consumer. The Norwegian converter Moltzaus’s ingeniously designed Cefapac improves both the pack’s environmental performance and its openability, and has already won awards.
The Social Impact of Cause Marketing
Package Design

The Social Impact of Cause Marketing

Approximately one third of Americans believe that a company’s reputation and affiliation with social issues is correspondingly as essential as the product it sells. In response, brands are taking the concerns of their consumers to heart in a new wave of cause marketing.

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